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Mr Matthew Samson

Departments and Institutes

Department of Psychology:

Research Interests

Increasingly, social psychologists are turning to large sources of online and mobile data. These data may include Facebook information, online purchasing history and GPS location from mobile devices. The advantages of these data are that they allow researchers access to (1) more representative samples than traditional studies; (2) more participants, allowing for more ecologically valid statistical approaches; and, (3) data sources uncontaminated by contrived testing environments. I use these data to more accurately understand how others' psychological profiles (e.g. their personalities and values) impact individual well-being, health and political preferences.


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